Chapter 312
The process of gaining weight was no easier than losing weight. In fact, Jiang se felt that it was much more difficult. She could no longer be picky about what she liked to eat and what she did not like to eat. She had to follow the recipe.
Zhao rang kept a close eye on Jiang SE’s weight and appearance. As the promotional period for “about I love you” drew closer, Jiang SE’s weight finally returned to 52kg. Although she was still a few pounds lighter than before, she was undoubtedly in a much better state compared to her skinny frame during the filming of “the demon “.
Xia Chaoqun had already been informed about the publicity for “about I love you” a long time ago. It required a lot of work to be done in the country. The distribution center had made sufficient preparations when it was first released. First, various major media outlets had tried their best to hype up “about I love you “. However, the members of the production team, be it Zhao rang or the male lead, hang Yuyi, had all maintained an unusually low profile.
On the internet and various major media outlets, they kept their mouths shut about the plot of “about I love you” and acted as if it was a secret to whet the public’s appetites.
Zhao rang was also an expert in marketing, not losing out to Lin xiwen from excellent company. This move of his quickly aroused the curiosity of the public. Everyone knew that the major media outlets couldn’t get their hands on the stills of “about I love you “, and the production team hadn’t even released the trailer in advance, so many people’s curiosity had already been piqued.
Zhao rang was well aware of the psychology of the majority of movie fans. People were like this-the more you don’t show me, the more I want to see.
As expected, the discussion of “about I love you” skyrocketed as the major media continued to hype the fact that the crew of “about I love you” was kept a secret.
While the topic was hot and many netizens felt like their hearts were being scratched by a cat, China’s information age entertainment, two authoritative media outlets, released a large number of fresh stills on major media websites at the same time.
As Xia Chaoqun had said, Jiang SE’s looks were very suitable for such a fresh romance film. Her face was very much in line with the image of most men’s dream lover.
When the media released the beautiful and refreshing stills, not only were the boys ‘hearts palpitating when they saw them, even many girls were attracted to the female lead, Zhou Wei, that Jiang se played in the movie.
Her makeup wasn’t thick, and her dress was very ordinary. Her style was as simple as possible.
A few photos of her wearing a white shirt and a long skirt were clean and clear, and many fashion bloggers forwarded them.
There was already a lot of publicity before this. When the two media outlets released these stills, it quickly caused a sensation. Everyone’s curiosity was satisfied, and the topic of ” about I love you ” rose again and again.
However, the actions of the two media outlets seemed to have angered Zhao rang. He publicly ‘criticized’ this action on Weibo.
Zhao rang’s ‘war of words’ with the media occupied the headlines of the news for several days. This time, even many people who did not pay attention to a romance movie like ‘about I love you’ learned about the release of ‘about I love you’ on the 29th of September at the universal film Center in the imperial capital because of this war of words.
This series of topics continued, and it also made the production team gain enough attention when they promoted it all over the country.
Wherever they went, there would always be people mentioning the ‘leak of the film’ and the news of Zhao rang’s ‘war’ with the two major media outlets in the country at the same time. From mid-September to the end of the month,’about I love you’ was in the headlines almost every day.
The photos that were revealed brought Jiang se another wave of discussion. Compared to the doukou in ” Beiping event, ” her photos were so beautiful that it gave her a different feeling.
The success of this marketing technique caused a sensation of ticket-snatching the day before the release of ‘about I love you.’
On the evening of the 28th, the distributor invited major media personnel and well-known Film Critics to attend the premiere of ‘about I love you.’
By now, Jiang se had gained 53 kilograms of weight. Compared to how skinny she had been before, she looked like a completely different person.
She was wearing a dark blue embroidered silk dress with a diamond bracelet on her upper arm. When she appeared at the premiere, Tao Tao, who had been promoted to an official reporter at Dragon Travel Studio, heaved a sigh of relief when she saw her.
Although the media had taken photos of her during the promotional event of ‘care’, she looked much better in the photos than when Tao Tao had interviewed her in private.
However, Tao Tao was still quite worried when she didn’t see her for real.
Thanks to Jiang SE’s agreement to Tao Tao’s interview request, the boss of Dragon travel Studios had generously promoted Tao Tao. Now, she was a reporter under the studio who could take charge.
The boss knew that Tao Tao was a fan of Jiang SE’s during the premiere, so he had specifically assigned the interview to her. He also wanted his reporters to build a good relationship with Jiang se or the people around her.
In the past two years, Jiang SE’s resources and fame had been growing. All the movies she had acted in had good box office sales and reputation.
From the way she entered the industry, it could be seen that her path was getting smoother and smoother, and she was already unstoppable.
Back in ” pretense to reality “, she was just an extra with lines. It was rumored in the industry that she was paid thousands of Yuan.
But now, her path was getting smoother and smoother, and she was even working with Liu Ye in her new film.
Even if her performance was average, her relationship with Liu Ye was enough to raise her status. It would not be bad for the future of Dragon travel Studios if Tao Tao had a good relationship with her.
Recently, ” about I love you ” had been gaining momentum. However, the live media seemed to be more interested in the collaboration between Jiang se and Liu Ye. This made the male lead of ” care “, hang Yuyi, feel a little awkward.
More than two years ago, when he was filming ” pretense to reality “, he was still a rather famous young actor in the industry and had a large number of fans. Jiang se had only played the role of an air stewardess who did not even have a name and did not have many lines.
However, two years later, although he was still the male lead in ” love ” in name, he was actually acting as Jiang SE’s side character.
He did not have as many scenes as Jiang se, but he did not even have the right to protest.
Jiang se was already working with Liu Ye on her new movie. He could no longer compare to her. Due to Jiang SE’s popularity and the production team’s hype, the movie’s popularity had increased by quite a bit. Various major movie theaters were also very supportive of Jiang se. During the screening allocation, ” care ” had 27% screening allocation. The box office sales on the first day had already reached 160 million.
This had also caused him to be in an awkward position. Jiang se had improved too quickly. Therefore, before the film was released, his manager had initially suggested to the production team that he and Jiang se create a scandal to increase their popularity. However, the production team, Zhao rang, and the others had flatly rejected his suggestion.