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Chapter 1855 Discussion On How To Suck More Money From Customers

"Yeah. Why not? I need to revitalise the store and get back the customers I had lost." 

"Correction. The System had noted an influx of customers coming in to test out the Virtual Reality Instance." The System noted.

"Huh, then what about our usual dungeon instances? The rates have dropped, didn't they?" 

"People are always levitating for new experiences besides, it is getting expensive to come in here. Some of the cultivators have been noted to take on additional part time jobs just to enjoy the Virtual Reality instances or other dungeon instances." The System did report a slight drop in dungeon instances.

"Lol. At this rate, the government will come and intervene you, Jin." Lian laughed.

"Isn't that good, they work hard, we got our money and everyone is happy," Jin grumbled. 

"Not everyone can afford the dungeon instance lifestyle. It is still kind of a hobby rather than a compulsory thing to do in life…though I got to admit having a high cultivation level would undoubtedly increase the quality of life." Lian said.

"About affordability, Head of Operations Qiu Yue did mention creating a Premium Dungeon Pass. The System understands that the store had rolled something similar for a limited time and had seen some success with it but the profitability did drop. However, the number of people holding onto the subscription had maintained substantially until we dropped the Dungeon Pass. 

"Oh, so you are saying we should do the dungeon pass thingy?" Jin asked and the System re empahsised the need to ask Claire and Qiu Yue for their opinion before going ahead with it.

"Then erm, when are you going to open the new dungeon instance?" Lian asked as it seemed that Jin was going to have some meeting with the bigger wigs of the store.

"Alright, I will come down later. I probably need to write a report to Grandma Yuan as well as inform the others what had happened in Rome." Lian took her leave and Jin bid her goodbye while he tried to connect to the two other Sub System Users.

"Yo, what's up?" Qiu Yue got into the call and there were background noises of constructions. It wasn't until the video screen emerged that Jin then realised that she was in the Farming World dealing with some of his Empire Building projects. On the other hand, Claire was in Grandma Yuan's place as she was reluctant to relocate her office to Jin's Tree Mall.

"Sorry for this impromptu meeting, can I ask your opinions on making a permanent Premium Dungeon Pass?"

"Oh, that pass thing?" Claire remembered she had some notes on it as she asked the two to wait for a moment. Apparently, there was indeed some interest in revitalising the Dungeon Pass.

"I am down for the dungeon pass. It's like doing a gym subscription pass. Some people will spam the shit out of it while others would not even spend a single cent. However, why do you suddenly think of it? You already have a new dungeon to release?" 

"Yes, I do," Jin said and Claire finally took out her notebook, flipping to a few pages before answering them.

"I checked and compared the rates from other dungeon instances to ours. We are comparatively cheaper considering that we did put up some significant discounts to entice people to play, but over time the need to pay had indeed dropped the number of customers interested in it. If we were to do a monthly subscription system, we might not only have better numbers but also a higher retention rate of customers." Claire said as she asked the System to scan her notes and put it up for them.

"This is the revised rates from the past accounting months that Jin was not around and while we are maintaining profits because of the overall numbers that we have, it definitely had declined because of the lack of new dungeon instances. If we have a monthly or even yearly subscription, the retention numbers are projected to be like this." Claire said and drew on the console screen which was reflected to Jin and Qiu Yue.

"Wow, if that's the case, why you guys did not implement it? Waiting for my approval?" Jin asked and the other two nodded their heads.

"Sort of. But it is bad if we do not have a new dungeon instance to back this up. With the subscription model, we can increase the rates of the individual dungeon instances, and provide a discounted fee if they subscribe to us. If Jin disappears again, as usual, we can give them rebates through additional benefits for being members." Claire proposed.

"I stand by Claire's decision but ultimately, we need to see what kind of subscription membership model are we looking at. A monthly? Annual? Tier based?" Qiu Yue asked and Jin questioned why not all three of them to be placed together.

"That would be quite the heresy. I never heard of offering so many subscription options." Claire commented. (Oh she never knows how terrible our world is.) 

"We have the System and your Sub System to do the numbers. Why not ask them based on their predictive model analysis?" Jin asked and in an instant, they created the numbers as well as the prices that could be competitive not just for now, but also in the case of a recession or inflation, they might be able to either reduce or increase rather easily.

Claire double checked on the prices as well as the numbers to see if it was enticing for the customers while Qiu Yue had decided to leave it to her and returned to her construction job. Jin questioned if the models and prices could be ready by tonight and Clarie nodded her head that with the Sub System predicting the odds, it should even be ready in an hour's time.

Jin then decided that with the new instance popping up, the customers have to dig their pockets a little more than usual to enjoy what the shop has to offer in the coming days. After all, he had planned for the Gentlebear Dungeon Instance, the second instance of Dark Days Dungeon, a sneak peek at Royal Zodiac Dragon's leader Kong Rong's request for the National Martial Arts and Sports competition, his Virtual Reality Store implementation, and probably a revamp of his old mini games as promised a long long time ago.

After all those weeks (months for his world) of inactivity, Jin felt that this was the time to push out content or else his fans would be disappointed.